Can you tell us about your journey as an entrepreneur and how you came up with the idea for Cyberbackpack?
My name is Riz Nwosu and I am a patent-holding inventor and product designer. I started designing bulletproof backpacks for my kids in response to all the school shootings. Every sale was bittersweet, as it reminded me of the hopelessness parents felt which lead them to my website. So, I decided to create a backpack that would bring joy. After months of design and features iteration, I finally had the perfect blend of style and futuristic appearance. I created a mold and built the first Cyberbackpack prototype, and deliveries began soon after. The response was overwhelming, and Cyberbackpacks began shipping to customers on all continents.
What is your niche and why should someone choose you over your competitors in your field?
My niche is providing high-quality, innovative backpacks and accessories that not only offer safety and security but also bring joy to our customers, especially Tesla owners and fans. Cyberbackpack is the first backpack product line to include a matching power bank, making it an all-in-one solution for people on the go. We differentiate ourselves from our competitors by offering a unique blend of style and safety, as well as excellent customer service.
What are the three things that have helped your business succeed?
The three things that have helped my business succeed are:
- Passion - I have a deep passion for creating products that help people, which has driven me to continue innovating and improving Cyberbackpack.
- Innovation - We are constantly improving our product offerings, listening to our customers' feedback, and introducing new and innovative products to the market.
- Customer service - We prioritize our customers' satisfaction and make sure they have a positive experience with our products and our brand.
What are your three biggest accomplishments?
My three biggest accomplishments are:
- Creating a product that brings joy and peace of mind to our customers.
- Obtaining a patent for my drone design, which protects my intellectual property and allows me to continue innovating in the space.
- Shipping thousands of Cyberbackpacks to customers on all continents, which is a testament to the global appeal of our product.
What were your three most important challenges, and how did you overcome them?
My three most important challenges were:
- Developing a product that met both safety and aesthetic standards.
- Marketing the product effectively to reach a broader audience beyond my beachhead audience of Tesla owners and fans.
- Scaling the business to meet growing demand.
To overcome these challenges, I iterated on the design of the backpack until it met both safety and aesthetic standards, invested in unique and innovative marketing efforts to increase brand awareness and reach, and worked to build a strong supply chain to meet growing demand.
What’s your piece of advice for readers who want to achieve wealth and success in life?
My piece of advice would be to find something that you are passionate about and make that your focus. When you love what you do, it doesn't feel like work, and you are more likely to put in the time and effort needed to succeed. Additionally, surround yourself with like-minded individuals who will support you and help you achieve your goals.
What do you think is the key to a truly successful business?
The key to a truly successful business is innovation and adaptability. Businesses must be willing to evolve and improve to meet the changing needs of their customers and the market.
What’s your business model? How does your business make money?
Our business model is primarily focused on direct-to-consumer sales through our website, cyberbackpack.com. We also sell our products through third-party marketplaces such as Amazon and Walmart. Our business makes money by selling high-quality backpacks, luggage, and travel accessories at a reasonable price point.
What's your business model? How does your business make money?
Our business model is based on designing and manufacturing innovative backpacks, luggage, and travel accessories that cater to the modern lifestyle. We sell our products directly to consumers through our website and through third-party retailers. Our revenue is generated from the sales of our products. We also offer additional services such as customization and personalization for corporate and individual customers, which provides an additional revenue stream.
Where do you see yourself and your business in five years?
In the next five years, we see our business expanding globally, with a significant presence in both online and brick-and-mortar retail channels. We plan to expand our product line and incorporate new technologies to further enhance the functionality and design of our products. Our goal is to be recognized as the leading brand in innovative backpacks and travel accessories, providing solutions to the modern lifestyle.
What’s your piece of advice for people who want to quit their 9-5 job and start a business?
My advice for people who want to quit their 9-5 job and start a business is to make sure they have a solid business plan in place before taking the leap. Do your research, identify your target audience, and develop a unique value proposition. It's also important to have a strong support system in place and be willing to put in the hard work required to build a successful business.
What’s your piece of advice for people who want to reach financial freedom?
My advice for people who want to reach financial freedom is to start by creating a budget and setting financial goals. Identify areas where you can cut expenses and increase your income. It's important to have a long-term mindset and be willing to make sacrifices in the short term to achieve your goals. Investing in yourself and your education can also pay dividends in the long run.
How can people find you?
People can find us through our website, cyberbackpack.com, or through our social media channels, including Instagram, Facebook, and Twitter. They can also find our products at third-party retailers such as Amazon.
Do you have any app, digital course, or book you would like our readers to know about?
We do not currently offer any digital courses or books, but we do have an app in development that will provide additional functionality and features for our customers. Stay tuned for updates on its release!